Project: JPMorgan CDO Tool
Client: ReachFarther

JPMorgan needed a tool to help their sales force present information about the company's Collateralized Debt Obligation services. By creating an interface with a retro-stereo/IKEA feel, Firstmarker helped make a subject approachable that is often perceived as cold and corporate.

A salesperson had a limited amount of customization available in the interface and the content. The majority of the content was loaded dynamically, so that changes to the copy could be made without recompiling the entire application.

Project: Caterpillar Wheel Loader Tour
Client: Rhea & Kaiser

Caterpillar needed a sales tool to promote their new line of wheel loaders. This Flash-based application allows a user to browse through content, photos and videos. They can also view an optional presentation that follows a CAT Wheel Loader through a typical work day.